Wednesday, November 25, 2009

Franchise Viet Food - Pho Phoa

My introduction to vietnamese food started in Pho Phoa, a franchise viet restaurant focus primarily on Viet Beef Noodle with numerous outlets open across US, Canada and Asia. Normally, I don't really like oversea franchise restaurant operating in Singapore as the food served by such franchise rarely live up to its origin. Pho Phoa is the only one so far manage to change my perception.


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Pho Phoa Singapore is conveniently located in a inconspicuous corner at Suntec Mall Level 3, you might miss the restaurant entirely if you do not look for it closely. It is my 3rd visit to Pho Phoa with first visit alone and the second with my makan kaki. I'm pretty famish today as I got long day (AFA 2009 Concert) ahead of me so I decide to order a Phở Tái, Chín Nạc $8.95 (Viet Beef Noodle Soup with Beef Steak and Brisket Slice) and Bánh Mì /Phở Bò Kho $8.95 (Viet Carrot Beef Stew served with Bread) to help tide me off.

The Phở Tái, Chín Nạc was serve first with toppings of fresh chili flakes, bean sprouts, thai basil leaves and not least Pho Phoa's concocted dry lemongrass sweet chili paste. For starters in Viet Pho, add in the toppings that you prefer bean sprouts, thai basil and fresh chili to adjust the Pho to suit to your taste. For my case, add in everything except for the dry lemongrass sweet chili as I would like to savour it individual with the Pho and so as not to taint the beef soup. Before I add in the toppings, I took a sip of Pho beef soup and its strike me the beefy taste is more distinct than those Hainanese style.

Unlike the Hainanese Beef Noodle, the soup is clear as consomme which made it more superior as additional process of removing the scum (coagulation soluble albumin in raw meat during cooking) from the broth enhancing it richness. The Viet Pho (rice noodles) really goes well with the soup but the same cannot be say for the beef steak & brisket slice as it was overcook and tough. Some slices have tendon which make it even more difficult to chew.

If you have more flexible budget, I would suggest you order Phở Tái, Nạm, Gầu $11.95 (Viet Beef Noodle soup with eye round steak, flank and fatty flank) and ask for special request that you just want fatty flank. Fatty flank doesn't get over cook that easily in the hot Pho soup while maintain its tenderness. If you not too fussy about the overcook beef, Pho Phoa is a strong contender to Hainanese style beef noodles like Hock Lam, Zheng Yi or Hong Heng with a more upmarket price after you include in the service charge & GST.  



Bánh Mì /Phở Bò Kho was serve next after I start feasting on the  Phở Tái, Nạm, Gầu. I couldn't wait till I finish the Pho Tai and start on Banh Mi. When I took a sip of the beef stew, it is the richest beef stew I ever tasted and it make Pho Tai's Beef soup pale in comparison. But the underside of the stew it is too salty for my palate and you can only enjoy it with bread, noodle or rice. Eating it without any side is suicidal to your general health. For same price, Banh Mi seem to be a better offer as Ban Mi have generous serving of stew beef chunks while Pho Tai only have few thin slice of beef. The stew beef chunks are pretty well stew to tenderness despite a few beef chunks miss the mark. In conclusion for my third visit to Pho Phoa, Ban Mi had left me a deeper impression than the rest.  


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